Episode 21: Gathering the People with Sarah Bray

Highlights of This Episode:

• Why she shut down her Web design business and switched to “nation building”
• How she wound up working for another company for nine months after working on her own for eight years
• How to handle the tension between wanting to just put your work out there and wanting to do a really good job at it
• What’s hard about growing as an entrepreneur
• Why Sarah and her husband homeschool their children – and how Sarah still manages to get quiet time to focus on her work
• Why it might be harder for a team than for an individual to collaborate with the users of the product being built

“A nation is people. We need to work with them to figure out what and how we are going to make our next product.” –Sarah Bray (Click to share – thanks!)

About Sarah Bray:

Sarah Bray believes that the act of creative collaboration is the most important tool we have for building relationships and changing the world, and she is the author of the newly published book Gather the People: A Simple, Honest Approach to Creating Work that People Love, Buy, and Share. She has spent the past 10 years working with clients as a digital strategist, designer, front-end developer, and nation-builder. In that time, she has consulted with more than 100 clients – from educational institutions to authors to non-profits to software companies – on content strategy, product design, marketing strategy, brand and identity development, and online business development.

Sarah lives with her husband and three kids in Norfolk, Virginia, where she leads a family-wide, self-directed, project-based learning effort. She is always looking for new ways that they can all teach and mentor each other on their learning paths.

Links and Resources Mentioned in This Episode:

• Gather the People: A Simple, Honest Approach to Creating Work that People Love, Buy, and Share by Sarah Bray
• Julianne Rhodes
• Rework
• Basecamp
• Twyla Tharp
• Digg
• The Chairs Are Where the People Go by Misha Glouberman
• Lori Pickert
• Potemkin Village

Thanks for Listening!

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